Who we are

Why Dark Trails?

Ever wonder why someone would set an alarm for 4:00 a.m. on a perfectly good Saturday to dash into the forest before dawn? I get that question a lot. People love to say, “You’re nuts,” or “Better you than me!” And yeah, I get it. But for me, those early-morning runs aren’t about racing the clock or chasing a podium—they’re about moving forward when the shadows close in.

Running saved me. It gave me focus, discipline, and the grit to face harsh situations where the only way out was to keep moving. Every mile, every climb, every failure—they’re all part of the story. Those dark moments? They don’t define you—they teach you, if you let them.

That’s why I chose Dark Trails. Because life will get tough, and there’s only one thing to do: keep running through the dark until you find your light.

Embrace the Darkness, Find the Light

Dark Trails started as a simple running routine and transformed into a mindset—a way of facing challenges head-on, whether on the trail or in life. It’s about pushing through fear, doubt, and discomfort, knowing that the journey itself builds strength.

And hey, it’s not just about running. Whether you’re battling demons on the trails or navigating the dark patches in your own life, the spirit of Dark Trails is about moving forward—even when it’s tough, even when it hurts. You might not be a runner, and that’s fine. We all have our own “dark trails” to conquer.

The Gear to Keep Moving

And now comes the pitch. If you’re going to confront the darkness—whether it’s out in the wild or within yourself—you deserve gear that’s built for it. Dark Trails is about dependable, no-nonsense apparel designed for those who embrace the challenge. No frills, just practical designs to keep you moving.

So take a look around, find something that speaks to your inner badass, and remember: when the shadows creep in, that’s your cue to keep moving forward. Embrace the darkness, and let’s find our light—together.

Kowen Forest Spooky Tree